Before implementing Pitchpop, a brand or supplier does not need every product and every seller prepared. It should at least organize the data needed for the first campaign: products, prices, inventory, product codes, materials, seller roles, channels, ordering methods, attribution rules, valid orders, commissions, fulfillment fields, after-sales rules, and reconciliation cadence.
Why preparation matters
Pitchpop can manage product tasks, seller promotion, +1 comments, product-code +1, attribution, valid orders, commissions, fulfillment, and reconciliation; but the brand needs clear campaign operating data first.
Do not prepare everything at once
Start with one campaign, a small product set, one group of sellers, one ordering flow, one commission model, one fulfillment flow, and one reconciliation cycle.
Brand and supplier information
Prepare brand name, supplier name, operating contacts, fulfillment contact, finance contact, customer service contact, product owner, reconciliation owner, market, language, currency, and tax or invoice handling.
Product data, product codes, and materials
Prepare product names, images, specifications, pricing, campaign prices, inventory, product codes, notes, restrictions, scripts, group-buying copy, DM replies, KOC talking points, live-stream scripts, and ordering instructions.
Seller roles and social channels
Prepare data for group leaders, micro-distributors, KOCs, social sellers, live sellers, agents, TPs, enablers, or overseas partners, and identify the main channels.
Social ordering method
Decide whether consumers order through product pages, group-buying pages, seller entry points, product-code +1, social comment +1, DMs, carts, or order confirmation flows.
Attribution and valid orders
Define who receives attribution for each order and how paid, shipped, cancelled, returned, duplicated, or exceptional orders are judged.
Commissions, pricing, inventory, and fulfillment
Set role-based or product-based commissions, campaign pricing, inventory allocation, out-of-stock handling, fulfillment fields, cancellation rules, and return rules.
Reconciliation and settlement
Define fields such as order number, product, amount, status, valid order, promoter, commission rate, commission amount, clawback, payable amount, and objection process.
Minimum preparation checklist
Prepare brand and supplier data, first products, materials, product codes, first sellers, campaign period, channels, ordering method, attribution rules, valid-order rules, commission rate, inventory, fulfillment fields, after-sales rules, and reconciliation cycle.
Different scenarios require different priorities
Group buying emphasizes group leaders, product codes, +1 comments, and group-leader commissions. KOC campaigns emphasize dedicated entry points and conversion commissions. TP or enabler implementations emphasize multi-role assignment and reconciliation.
FAQ
Do brands need a complete product database before implementation?
No. The first phase can use the products needed for the first campaign.
Can commission rules be decided after launch?
It is not recommended. Commission rates, valid-order rules, return clawbacks, and settlement cycles should be defined before the campaign starts.
Are product codes required?
They are important when using +1 comments, live-stream selling, group buying, or group ordering, such as A01+1.
Pitchpop
Download the Pitchpop implementation data checklist
Download the Pitchpop implementation data checklist